Single Opt-in Vs. Double Opt-in Email Marketing

Single Opt-in Vs. Double Opt-in Email Marketing

Many countries around the world have laws and regulations that require email marketers to have the permission or the consent of their subscribers before they send their way any email communication. This is the case with the Controlling the Assault of Non-Solicited Pornography and Marketing act CAN-SPAM in the United States, Canada’s Anti-Spam Law –…