Top 10 Online Marketing Tools to Use When Starting Your Business

Some people, when they heard about the possibility that they can stay at home and be able to make money online using their laptop or cell phone, never knew they will need to use some online marketing tools to run their business efficiently. If you clicked on this post, it’s surely because you know there are tools you must use but don’t quietly knowing which one.

There are a lot of ways you can market to your audience on the internet but knowing the best and most important ones to use will save you time, effort and money. This is the exact reason why I’m sharing with you in this post the top 10 online marketing tools to use when starting your business.

Without wasting more time, let’s see the online marketing tool number one.

1- Wealthy Affiliate

All the online marketers don’t tell you the truth about having or not having a website. They want you to see the process of creating an online business very simple and easy, so you don’t say no to whatever they are promoting. Your online business doesn’t need a website, they will tell you. But guess what, I have something different to tell you.

If you want to build a long term and successful business, you need to build a website that will represent the face of your business. And along with it, you will need to be posting blogs on your website on a consistent basis.

Wealthy Affiliate is a platform built for all types of affiliate marketers to get the guidance, the support, and the training needed to build a successful blog. Building a website that ranks on Google doesn’t only require the right keywords and back links but the engagements (comments and shares). Wealthy Affiliate is a community where you give and get that kind of help for free and a lot more.

Above all, the Starter membership is free. No need to buy a domain name or pay for hosting to have your own website up and running.

2 – Google Analytic

Google Analytic is a web based analytic that you can use for free to track your website traffic. It’s a service offered by Google, and you can start using it for free as long as you have a Gmail account. What use is it for you to track your website traffic?

One of the biggest mistakes you can make when running your business is to take your decisions based on what you think will work for you or for your business. When you use Google Analytic, which tracks and reports your website traffic, you will be able to take decisions that are data driven.

Being able to get, read, understand, and analyze the data collected by Google Analytic on your website is very important as it will help you take decisions that will grow your business even faster than you think was possible.

3 – All-In-One SEO Pack

There are a lot of tools out there claiming to help you get ranked on Google. I used Yoast SEO in the past but right now All-In-One SEO Pack is the tool I’m using to get the content on my website to rank to the first page of Google, Bing, or Yahoo. It’s a WordPress plugin you will install on your website and have it do all the work for you.

The All-In-One SEO Pack is particular because of the following features:

  1. Custom titles and meta descriptions for your posts and pages
  2. XML sitemaps
  3. Built-in API for other themes and plugins
  4. Social meta management
  5. Robots text editor
  6. A redirect attachment to the parent post
  7. Ping search engines
  8. And a lot more…

4 – Jaaxy

Jaaxy is a software built specifically for affiliate marketers. You can use it to search for affiliate programs, domain rankings for specific keywords, and keywords to focus on when writing your blog posts or making videos to post on YouTube.

Talking about keyword research with Jaaxy, you will see for every keyword you searched for the average search volume, the estimated traffic you could be getting if you write about the keyword, the number of websites already ranking for that same keyword, the SEO score for the keyword and so many for so you don’t waste your time writing about things that will never be indexed by search engines.

Jaaxy is a paid software, but you can have access to it if you are a premium member inside Wealthy Affiliate.

5 – Social Media

Social media is considered by most people to be a place where you can have good time with your friends, share pictures and videos. Similarly, a lot of people are wasting their precious time on social media trying to connect with people who eventually could do business with them. This is because they don’t have specific and clear goals when using those platforms.

Whether you use Facebook, Instagram, Twitter, LinkedIn, YouTube, etc… you can and will have success with your social media promotions if you know what you are doing. You just need to have a plan when using social media to grow your business or you will end up wasting a lot of time doing nothing.

One more thing, you cannot be everywhere and expect to be productive. If you want to focus on too many things at a time, you will end up having no success at all. Just choose one social media platform, focus on that until you have a good following before you jump into something else.

6 – GetResponse

One of the mistakes you will avoid at all costs if you want to build a successful business online is not building an email list while running your business. It’s the number one asset all marketers have in common because they all understand it has the power to take a business to the next level if done correctly.

There are a lot of software you can use to build your email list. The one that I’m using is called GetResponse and I always recommend it because in addition to be powerful and extremely good to have the job done, GetResponse is beginner friendly and that’s all you need to store and send automatic emails to your subscribers.

Of course, it’s not the only one you can use. If you are not comfortable using GetResponse for your email marketing needs, you will be perfectly okay if you use Aweber email automation or Active Campaign email marketing software to grow your business online.

7 – ClickFunnels

In the previous paragraph, I discussed the use that email automation software is for you if you want to build a successful online business. As I said earlier, you will use them to store the emails you collect from your subscribers and send emails depending on how you set up your autoresponder. But before you can store those emails you need to collect them first.

One of the software you can use to collect those emails is ClickFunnels. I personally use ClickFunnels because it’s simple, powerful, affordable and beginner friendly. To build your opt-in pages or funnels, you don’t need any line of codes. It’s a drag and drop software that makes building a website, a funnel, or a squeeze page simple and easy.

Nothing I say here fully describe all the features offered by this software and the only way to learn more about it is to try ClickFunnels for 14 days, which is enough time to discover what they are capable of changing in your business.

8 – Headline Analyzer

You may have noticed this: the decision people take to stay on your opt-in page or your website, read the content and eventually take the required action is most of the time based on how captivating the headline is.

To increase results, you will need to learn how to use headline analyzer to improve your copy writing skills so you can create captivating and enticing headlines. There are a few of them out there but the one I personally use is the Headline analyzer by CoSchedule. I recommend you use it before you write any headline for your pages or blog posts to increase social shares, traffic and SEO value.

9 – Canva

Being able to post pictures that people will love and share, posts that look professional does not need you to be a graphic designer or visual content expert. With Canva, you can create stunning images to use on social media or on your website. No need nowadays (if you have the time to do it) to hire a graphic designer for your image needs.

Canva has a free plan that is good enough to get the job done.

10 – Slack

As it shows in the image above, there’s no need to use emails inside your business for communication purposes. Slack professionally replaces email if you want to communicate with your team members. You can use Slack to focus on collaboration between teams and employees.

It makes running your business very easy and you can use it to network and meet others in the marketing world.

What if you don’t have a business?

To use all the tools I described above, you first need to build a business. I’ve found that affiliate marketing is the best way to get started online because it doesn’t require you to create your own products, you don’t deal with returns or customer service.

If you want to learn more about how to build a high-ticket affiliate business,

Look over my shoulder to see what I do.

I hope you enjoyed this post. If you do, please share it with your friends on social media and if you have any questions to ask, leave them in the comment section below and I will make sure to get back to you as soon as possible.

Please, use the links below to follow me on Social media

My Facebook Profile || YouTube Channel

It’s your time to shine,

– Videgla M.


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  1. Juan Saladin says:

    A website is definitely needed. There are things you could do without a website but tend to be either inefficient or unsustainable. I’ve taking a look to the Wealthy Affiliate platform and it seems to be very newbie friendly. I saw also that it’s integrated with Jaaxy. 

    Canva is a great tool for getting images socialsharing ready. I really love your list and I’ve commented on those I know the most.

    Thanks for putting together a complete toolbox to those of us willing to make a living online.

    1. Thank you so much for your contribution. I really appreciate you taking the time to read and comment on my new blog post. I wish to see you around very often.

  2. sabrinamou says:

    I truly need to initially value your exertion in assembling this incredible site and composing this article. I am one of the newbies in this field of marketing. Your article caught my eye. I am working in the online marketplace. You know, there are so many tools and resources out there about online marketing. But it can be confused me where to start. But when I read your article I understood everything. I have a Question. which social media platform can be more successful for my online business? I will pick up some of the tools you mention, I will try to start up my online business. Thank you so much for sharing a nice article.

    1. Hey Sabrinamou, thank you for taking the time to visit my website. I really appreciate it.

      To answer your question, I focus more one Facebook because it allows me to share my YouTube videos with another audience. If I would have to stop using Facebook, Instagram is what I will focus on.

      YouTube and Blogs are my #1 ways to drive traffic to my offers.

      Thank you for your contribution. I hope to see you around very often.

  3. Parameter says:

    Your number one tool cut my attention, the Wealthy Affiliate platform is a platform a serious affiliate marketer should belong too, the training is robust, and the community is highly supportive. The tools are made available and they are top tools. Jaaxy – the keyword tool like you said is accessible to premium members on WA. Good environment, excellent tools, and the perfect training

    1. Great that I have someone who had experience with the #1 tool I recommend on my website. Wealthy Affiliate is doing a great job inside their program that’s transforming the lives of more than 1.4 millions members today. Thanks for your time on my website. Talk soon!

  4. Shanta Rahman says:

    Many thanks to you for sharing such a beautiful article with us .And ten of online business through you I learned about tools. One of the biggest ways I can earn from online is Wealthy Affiliate. I have been doing well through Wealthy Affiliate for a long time and I think if anyone wants to innovate in affiliate marketing, Wealthy Affiliate has a great opportunity. There are many tutorial videos that make it easy for anyone to do affiliate marketing. And through the Wealthy Affiliate website, my site has moved to a good level very quickly and I am currently a successful affiliate marketer. 

    I hope that after reading your article, many would like to get a premium membership from here and will share their experience with you very soon.

    1. Thank you so much for your time and positive comment on my post. I also appreciate your contribution here on my website. I hope to see you around very often. Talk soon!

  5. I’m Charles from WA. I have reviewed your post….
    I want to reassure you that you are working in a very profitable niche.
    What I love in particular about your site is the clarity and layout of everything….
    I’m convinced that if you could reach more people you will create a lasting impact in more lives…
    Everyone is interested to make some additionalcash online.
    However, you need to know some certain cold truth in order to get the money you came online to get, if not your journey online may end up in shame…
    I have found stuff that could help you reach out to more people than you could ever imagine: Email Marketing. I did some research and Resume everything in this Post:

    1. Hey Charles, thank you for taking the time to read and comment on my post. I really appreciate it. Talk to you soon!

  6. Hi Videgla, you posted a very important article regarding online business. I am one of the newbies in this kind of marketing business and from your article, I was able to pick up lots of ideas regarding using some important tools to apply in writing of contents for my website.

  7. Hi Sergio, this is a very interesting article that you posted and it helps a lot to many who come across your article. As you said that when the body has been programmed by the mind, as an example when we are walking and in an instant, we happen to slide or trip immediately without thinking in just a split second automatically we put our hands in the directions of fall to prevent us from hitting the ground.

    1. My friend, you are so right. Thank you for your positive comment on the post. I really appreciate it.

  8. Hi Videgla,
    You really have a very informative article that can help many who are into online marketing. I am one of the many and a newbie in this field of marketing. I can now pick up some of the tools that you mention to start building up my online business.

    1. Hey my friend, thank you for taking the time to visit my website and read my post. I’m happy you found value in it. If you have any questions, feel free to ask and I will make sure to get back to you as soon as possible.

  9. Thank for sharing such great information! I am currently working on building my own online business and any additional resources I can find are greatly appreciated. I want to look more into the Headline Analyzer at this point in my journey. One question, is there a particular route with social media you have seen more success with? Or does it just depend on where you yourself are most active? Thank you!

    1. Heidi, thank you for your question. It’s in my habit to advise people to focus on one thing at a time. Along with creating blogs, I also create content on YouTube which is the second search engine after Google. I use Facebook (profile, page, groups) and Pinterest to share my content on social media. That’s the strategy I use to drive most of the traffic that comes to my websites. I hope this helps.

  10. I love how informative this post is on these tools you have mentioned. These are all such great tools and I have previously used some of them before, like Canva. I love using it for creating cover photos and logos for my social media pages. Thank you for this post.

    1. Thank you, Andrea for visiting my website and reading my new blog post. I’m happy you found value in my article. If you have any more questions, feel free to leave them in the comment and I will make sure to get back to you as soon as possible.

  11. I am impressed you have done your homework extremely well, I like how you put business training at the top of your list. I struggled for years on my own, and even though I now have a successful business I could have benefitted by joining Wealthy Affiliate back then.

    I was curious are these tools free or do I have to pay for them

    1. Hey my friend, all the tools I mentioned in this post are not free. Some of them are totally free like Google Analytic, the different social media platforms, some are paid but have a free membership like Canva and Wealthy Affiliate. Tools like GetResponse and ClickFunnels are paid tools with 14 or 30 day free trial depending on the software.